How and Why Snowflake Built their Marketing Analytics Ecosystem Using an Award-Winning Data Stack
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Marketing Analytics
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Marketing Analytics 101: How to Win in the Age of Data-Driven Marketing
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How Glossier Automates Data for a Successful Retail Shopping Season
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An Introduction to Digital Marketing Analytics
What is marketing analytics? Learn why it’s important to measure and optimize your marketing activities, and how to get started.
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See how centralized data impacts marketing analytics
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Marketing Analytics Best Practices to Improve the ROI of the Entire Data Stack
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Holistic Marketing Analytics
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What the Death of the Cookie Means for Marketing Analytics Datasheet
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What the Death of the Cookie Means for Marketing Analytics
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Fivetran: The Secret Sauce Behind Databricks’ Marketing Analytics Growth
The team transitioned from siloed warehouse data hell to a modern data lakehouse.
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How Databricks Leverages Lakehouse and Fivetran for Marketing Analytics
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Seven Benefits of Marketing Analytics
Marketing analytics enables personalization, but what other benefits does it offer — and how relevant are they to your team?
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Meditopia Transforms Data Analytics With Fivetran and dbt
Marketing analytics with Fivetran helps to optimize digital marketing spend, increase conversion rates, and grow subscriber base to over three million.
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Marketing Analytics: Why You Need a Modern Data Warehouse
A cloud-based data warehouse is your shortcut to superior marketing analytics and a 360-degree view of your customers.
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Why Growth Marketers Need Marketing Analytics Automation
Centralize all your company’s growth marketing channels’ data into one place for easy analysis.
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Fivetran for BigQuery - Marketing Analytics
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Fivetran for Snowflake - Marketing Analytics
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Automating Your Marketing Analytics
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Newsela Powers Robust Marketing Analytics With Fivetran
Newsela saves over 70% on engineering costs while centralizing its data into Snowflake and building a sophisticated marketing influence model.
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The CMO's Guide to Automating Your Marketing Analytics
Find out how automated data integration makes it easy to centralize all your marketing data and improve analytics outcomes, no matter how many sources you have or how fast you grow.
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Building a 360° View of the Customer
Discover how Onfido and Billie.io join data from customer success, customer support, and finance to create a 360° view of their customers.
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Marketing Industry Case Study Anthology
Learn how your peers in marketing and advertising use Fivetran to modernize their analytics, save time and money, and unlock new opportunities.
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